For online shoppers, finding the right product at the right price can be a challenge. While there are tons of user reviews for popular websites such as Amazon or eBay, these reviews may or may not be authentic. They can also be plain wrong.
In this new world of social media and online shopping, many companies are paying people for positive reviews and ratings. Sometimes they’re not even paying them, just rewarding them with a discount on their next purchase.
Some people take pride in doing their own research on products before buying them. In fact, it’s not uncommon for them to spend hours reading user reviews and researching pricing before making a purchase to find out how reliable the site is and who they’re dealing with.
However, you can unfortunately fall into scams if you’re not doing your due diligence while shopping online.